Choosing the Right Communication

Problem

As someone with family members working in banking, healthcare, and utilities, I’ve noticed a shared challenge: they spend so much time in meetings that they often don’t have enough time left to complete their daily tasks. This made me realize that not everything needs to be handled in a meeting—many situations could be addressed more efficiently through asynchronous communication methods like email or chat. With that in mind, I developed a scenario-based learning approach to help people better understand the characteristics of different communication methods and practice choosing the most appropriate one for each situation.

Action Mapping

For this project, I collaborated with a business analyst, who served as my Subject Matter Expert (SME), to develop the action map and define a measurable goal. The goal we set was to drive productivity gains through intentional reductions in meetings and time optimization.

From there, the SME identified six key characteristics (purpose, urgency, complexity, documentation, audience size, and time sensitivity) to differentiate the communication methods and guide users in selecting the most appropriate one.

Full Development

Using the feedback from the prototype, I moved into full development with a focus on creating an immersive and intuitive learning experience that would keep users engaged throughout. I incorporated animations to create smooth transitions between slides, giving the course a more fluid and interactive feel.

Every element—from layout to interactivity—was intentionally designed to help learners stay focused on the content without unnecessary distractions. Seeing all the pieces come together in the final product was especially rewarding.

Solution

I proposed a self-paced, scenario-based eLearning solution to help individuals choose the most appropriate communication method—whether meetings, email, or chat messaging—for the following reasons:

Flexibility: Learners can complete the training at their own pace, making it easier to fit into busy work schedules without adding to meeting fatigue or disrupting daily responsibilities.

Consistency: The eLearning delivers standardized guidance on when to use meetings versus asynchronous methods like email or chat, ensuring everyone develops a shared understanding of effective communication practices.

Scalability: The solution can be rolled out to large teams across departments, making it easy to train both new and existing employees on selecting the right communication method as organizational needs evolve.

My Process

I completed this project using the ADDIE model. In the analysis phase, I interviewed a Business Analyst from Gas South, an Epic Ambulatory Analyst from Emory, and a Senior Vice President of Network Infrastructure from Georgia United Credit Union. I identified key concerns and created an action map and storyboard. After collecting feedback, I did some research on meeting statistics for the year 2025.

Visual Mockups

I tested and created mockups in Articulate 360 while exploring the full range of features it offers, allowing me to experiment with interactions, layouts, and functionality to enhance the overall learning experience.

I selected orange and blue as the primary colors—orange to convey energy, warmth, and a sense of action, and blue to represent trust and clarity. I chose red, purple, and green as accent colors in the graphic organizers because red represents excitement and energy, green reflects growth, and purple conveys creativity—qualities I want learners to associate with the information they are receiving.To support accessibility and readability, I tested multiple color combinations for text boxes and buttons before finalizing them in the style guide.

I also chose character vectors to allow for flexibility across different scenarios while maintaining a consistent visual style throughout the eLearning.

As I developed each slide and experimented with alignment, layout, colors, and element placement, the design process became more engaging, especially as the story gradually came to life.

Text-Based Storyboard

I developed a text-based storyboard as a blueprint for the project, designed to immerse the learner through storytelling and engaging scenarios. The narrative follows a workplace professional (the learner) who must decide when a meeting, email, or chat messaging is most effective throughout a busy workday.

Much like in real life, each communication choice has consequences. When the learner selects the most appropriate method, they see a positive outcome—such as improved efficiency or clearer collaboration—and move forward in the scenario.

If the learner chooses an ineffective communication method, they experience realistic setbacks, like delays or miscommunication.

Interactive Prototype

After receiving feedback on the functionality, I finalized the product in Articulate Storyline 360. The prototype included the introduction of each communication method, a complete scenario with prompts for each communication method, question choices, and consequences.

During this development phase, I partnered with instructional designers and applied user testing feedback to optimize the learning experience and improve its overall flow.

Results and Takeaway

Since this was a conceptual project, the process concluded at full development. However, in a real-world setting, I would evaluate its effectiveness using Kirkpatrick’s Model. This would include several key steps:

First, I would measure learner satisfaction through post-training surveys or feedback forms to understand their experience with the course on selecting the right communication method—meetings, email, or chat messaging.

Next, I would assess knowledge acquisition through quizzes or scenario-based assessments to ensure learners can accurately identify when to use each communication method.

Then, I would evaluate behavior change by observing how well learners apply these communication strategies in their daily work, such as reducing unnecessary meetings or choosing more efficient asynchronous options.

Finally, I would measure the overall impact on organizational performance by tracking relevant metrics, such as improved productivity, reduced meeting time, and more effective team communication aligned with the training goals.